Saturday, April 23, 2011

Staircase vs Escalator


Watch what a group of engineers did, using fun to get people to use a long staircase with a moving escalator right next to it...at first no one took the stairs, almost 97% of the people took the escalator. Notice how engineers changed how people reacted to climbing a long stair case as first choice...66% more people took the stairs.

View full screen with sound!

3 comments:

  1. Wonderful video...it is definitely a constructive way to get us moving.

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  2. Neat trick! For the next study, maybe Google Blogger could see if more people would use their service if they actually showed the pictures of people who follow blogs!

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  3. Nora H.8:56 AM

    Thanks for posting this video! It made my Monday morning. :)

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